Landlord Representation

Blanca CRE implemented a highly targeted, relationship-driven canvassing strategy focused on companies seeking a distinctive workplace experience in South Florida. The team positioned T3 around its innovative mass-timber construction, central South Florida location, proximity to Brightline, and integration within FAT Village’s growing mix of residential, retail, dining, and entertainment offerings. Through direct prospect engagement and longstanding relationships, Blanca secured the market’s largest new-to-market tenant and achieved approximately 25% pre-leasing, establishing significant early momentum and validating demand for a new generation of office product in Fort Lauderdale.

Blanca CRE rebranded and repositioned the property and launched a highly targeted canvassing program focused on identifying and engaging prospective tenants. The strategy generated significant leasing activity, attracting quality companies including Century Cruises, GRS, and TranspireBio. Within two years, occupancy increased from 40% to 98%, transforming a largely vacant property into a stabilized office asset. Blanca maintained leasing momentum through two ownership transitions, demonstrating the strength of the repositioning strategy and continued market demand for the property.

Blanca CRE refreshed the building’s brand, developed new marketing collateral and a dedicated website, and launched a targeted canvassing campaign to build awareness and leasing momentum. The team strategically promoted the property’s renovations, enhanced amenities, and new spec suites while continuing to engage and retain existing tenants. Within the first year of the assignment, and before renovations were complete, Blanca secured 21,789 SF of new leases at a 25% premium, while maintaining quality tenancy and leasing momentum. Recent lease rates reached $63.50 to $69.00 per SF, representing a significant increase from the building’s $44.35 weighted average in-place NNN rent and moving the asset closer to its $75.00 per SF asking rate.